5 notes tagged with "USP"

📄 Foundations of a healthy business - two questions you must ask yourself

It’s the most fundamental question in any business, and yet: it’s one of the questions easiest to skip over (scary how often people have no…

Tagged with: #Articles, #Needs, #USP, #Urgency

"Shouldn't It Be Easier, to Build a Business?"

Thus spoke a client a while ago: "Shouldn't building a business be easier?" This client recently gave up a successful job and career where…

Tagged with: #Import, #Focus, #Business-Fundamentals, #Customer-interviews, #USP-Research, #USP, #Priorities, #Avatar, #Specificity, #Simplicity

📄 The why of USP research before anything else

A few weeks ago I mentioned [ 👨‍🎓 Mini-training - Introduction to Stages & Ingredients of Business Growth (SIBG) Pt. 0.0|SIBG ], - my mini…

Tagged with: #Articles, #USP, #USP-Research, #Customer-interviews

📄 What's their problem-stack?

If ethical selling is about being helpful, and helping people decide whether to solve a problem or keep it... Then helping them figure out…

Tagged with: #Articles, #Problem-stack, #USP-Research, #USP

📄 Why you must publish your IP in all its forms

Saw a tweet a while back, from a developer saying he feels like a fraud each time he opens up the far more advanced websites of his…

Tagged with: #Articles, #IntellectualProperty, #Publishing, #USP

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