3 notes tagged with "USP-Research"

📄 "Shouldn't It Be Easier, to Build a Business...?"

Thus spoke a client a while ago: "Shouldn't building a business be easier?" This client recently gave up a successful job and career where…

Tagged with: #Articles, #Focus, #Business-Fundamentals, #Customer-interviews, #USP-Research, #USP, #Priorities, #Avatar, #Specificity, #Simplicity

📄 The why of USP research before anything else

A few weeks ago I mentioned [ 👨‍🎓 Mini-training - Introduction to Stages & Ingredients of Business Growth (SIBG) Pt. 0.0|SIBG ], - my mini…

Tagged with: #Articles, #USP, #USP-Research, #Customer-interviews

📄 What's their problem-stack?

If ethical selling is about being helpful, and helping people decide whether to solve a problem or keep it... Then helping them figure out…

Tagged with: #Articles, #Problem-stack, #USP-Research, #USP

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