3 notes tagged with "Problem-stack"

📄 'I'll Bet That Hurts Like Mad' - How to create buyers by highlighting problem-cost

The thing about problems is that you'll pay for them, whether you want to or not. You either pay for keeping a problem, or you pay for…

Tagged with: #Articles, #ProblemCost, #ProblemCauses, #Problem-stack, #ProblemFinding, #PurchaseMotivators, #Questions

📄 Stop Solving Problems!

Want to know how you can make your selling and enrolling a lot easier? Stop solving problems. “But Martin, you fool! Solving problems for my…

Tagged with: #Articles, #ProblemFinding, #Questions, #Problem-stack, #SolvingProblems

📄 What's their problem-stack?

If ethical selling is about being helpful, and helping people decide whether to solve a problem or keep it... Then helping them figure out…

Tagged with: #Articles, #Problem-stack, #USP-Research, #USP

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