📄 How to avoid procrastination due to bankrupting future-self's energy store

Any given day, you have a finite amount of energy to spend, both mentally and physically. Once used up, it’s time to rest and recover, and the next day you get another batch of energy. Kinda fun to be alive, isn’t it?

I call this energy ‘units of you’.

How much an actual unit is, isn’t relevant, and it varies day by day, but the number of ‘units of you’ that you can spend is finite.

Even if you crank yourself out of a dip with copious amounts of coffee (or - god forbid - energy drinks), you’ll still run out.

The problem is that at the start of a day, with a whole new batch of ‘units of you’ at our disposal, we tend to vastly overestimate how many units we have, and how much we can accomplish whilst spending them.

And so we fill our tasklist with items, far more than we can possibly do in a day.

In other words: we task our future self with a level of commitment and performance that’s wholly unreasonable, and completely unattainable.

We bankrupt our future self's store of 'units of you'.

And by the time our future self runs out of ‘units of you’, it sees the remaining tasks, sees the deposit empty, and there you go: let’s procrastinate, let’s put it off until tomorrow.

Come tomorrow, you see how much you didn’t do, and you start out your day feeling bad about yesterday, and schedule even more unreasonable expectations, just to make up for yesterday.

Because hey, future-self apparently is some kind of productivity superhero.

And so begins (and continues) the downward spiral of procrastination.

And to make it even worse: a lot of the work we schedule is hardly relevant, in that it doesn’t actually do anything to drive results.

They might be useful things to do, but we often prioritise busywork instead of growth-driving activities.

You’ll agree that this is no way to run a business, or indeed to live a happy life.

The solution?

Be stingy with your units of you.

When planning, know that your actual reserve very likely won’t allow you to complete everything you want to get done, and schedule only growth-driving activities, and:

Only schedule a few, or even just one. What you put on your tasklist for today should be 100% attainable, even if you happen to run into complications or setbacks.

That way, you’re far more likely to reach your goals of accomplishment - and when you do, you get a powerful bit of neurological feedback, because hey now! I did what I said I’d do!

And, bonus: you’ll have energy left to do another thing - look at me go!

This way of planning - strategically and reasonably - is what makes the difference between annoying & frustrating slow progress with lots of procrastination, or getting things done and steadily moving forward to your business goals.

And that is one of the reasons why I focus on sales coaching, because sales drive business, and selling is very often the last thing that gets the attention it deserves.

So if you're planning to sell more this year and if you also want to get better at it, then check out the 10-week Sales for Nice People training.

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